Sentiment Analysis
4 Benefits of Employee Sentiment Analysis in 2024
Successful employees lead to successful businesses. It is therefore crucial that employees are satisfied with their job and workplace. However, a recent study shows that 41% of employees plan to leave their current job next year. Companies can lose their employees without even realizing what led them to change jobs.
5 Use Cases/Applications of Healthcare Sentiment Analysis in 2024
Healthcare is an industry where customer feedback and needs are of the utmost importance because the customers are primarily patients, and their satisfaction relies on the quality of health service.
Top 5 Sentiment Analysis Benefits for Businesses in 2024
Trust is one of the most important factors in the success of companies, but it is not always easy to establish. It requires businesses to understand their customers and act accordingly. Thanks to emerging technologies such as sentiment analysis, businesses can differentiate and categorize users’ emotions about their brand or products and services.
Top 4 Benefits of Social Media Sentiment Analysis in 2024
Social media is a great source for understanding consumers’ feelings regarding companies’ services or products. As of 2022, the rate of social media users increased by 10% over the last year and reached 4.6 billion worldwide. This means that the reviews of customers on social media get a significant audience.
Top 4 Use Cases of Sentiment Analysis in Marketing in 2024
“This was great!” “I had a horrible experience.” The sentiments in these sentences can be inferred from certain words, such as “great” and “horrible”. By analyzing the sentiments of reviews, feedback, and other customer interactions, businesses can improve their marketing campaigns. In this article, we will explore four use cases of sentiment analysis in marketing.
Top 4 Real-Life Examples of Sentiment Analysis in 2024
There is a huge amount of user-generated data on social media platforms and websites. Customers share their thoughts, feedback, and expectations regarding companies’ services and products on various websites. All of these types of content give companies important insights for analyzing their brand reputation, services, and products. Natural language processing (NLP) comes into play here.
Challenges & Methods for Multilingual Sentiment Analysis in 2024
In our 2022 research about sentiment analysis, we explained how businesses increasingly invest in sentiment analysis and how it works. One of the challenges of sentiment analysis is multiple languages. As seen in Figure1, majority of the web data is in languages different from English.
Top 5 Open Source Sentiment Analysis Tools in 2024
In this article, we will introduce the top open source and no-code sentiment analysis tools and coding packages for businesses to try and run pilot sentiment analysis at no cost to determine the business value this method can bring them. Text analytics is estimated to reach a global market value of US$ 4.
Sentiment Analysis: How it Works & Best Practices in 2024
According to IBM’s 2021 survey with IT professionals, more than 50% of them consider using natural language processing for business use cases. A key insight that NLP unlocks for businesses is turning raw, unstructured text data into interpretable insights for business through sentiment analysis.
Comprehensive Guide to Survey Analytics in 2024
Data collection is a key aspect of developing artificial intelligence related products. In this article, we provide a simple guideline for deciding on what data collection method to use and how to decide on that method. Then, we showcase some methods to collect data, such as text analytics, mobile analytics and image analytics.