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5 Processes That Are Unsuitable for RPA Automation in 2024

RPA adoption is rapidly increasing in businesses from different sectors. From banking to automotive, RPA’s potential to automate error-prone, repetitive, and time-consuming tasks can save companies time, money, and human resources that can be spent better elsewhere.

But given all the benefits of RPA, RPA is not suitable for processes that:

  1. Need constant human oversight 
  2. Are too complex to be automated 
  3. Deal with unstructured data
  4. Will not yield a profitable ROI
  5. Are yet to reach maturity

In this article, we will expand on these 5 unsuitable processes for RPA. In addition, we will also guide you through how you can transform those processes into ones that can be automated.

1. Processes that need constant human involvement

Some processes, such as quality control (QC), customer care, sales, or customer feedback analysis are examples of tasks that cannot, by their very nature, be fully automated. The important keyword here is, “fully.” Sure, for a more efficient customer care process, RPA can assist the rep in quickly retrieving all the customer’s previous interactions with the brand, their personal information, and other relevant data, such as their customer journey data, for more personalized recommendations. 

But the next step, which is actually addressing the specific concern, requires human intelligence, social skills, empathy, and finesse.

For instance, if the company uses an RPA-based chatbot, the customer can quickly ask the chatbot for assistance by explaining their predicament (e.g. “I’m having a shipping delay.”). But the command catalog – made up of trigger words such as “shipping delay,” and the following rule-based answers to such queries – for recognizing the customer’s issue and suggesting a solution can only contain so many answers. 

So processes that always need human involvement cannot be completely automated with RPA and then be forgotten about. Instead, the RPA solution can assist the human staff in doing their tasks more efficiently and with fewer errors. Human-in-the-loop-automation is a feature that can help companies partially automate their customer-facing processes, while simultaneously having the capability to delegate important tasks to humans when the robots can not go any further. 

2. Processes that deal with unstructured data 

RPA is not suitable for processes that deal with unstructured data. Unfortunately or not, it is estimated that 80-90% of data at the disposal of businesses is in an unstructured format. And, according to a Deloitte survey, only 18% of businesses take advantage of unstructured data.

So if a company wishes to automate a process that’s built upon unstructured data – such as invoice automation, credit scoring, and resume screening – they should first start sorting and categorizing them. And that is not something that can be done by RPA. 

The solution lies in IA: businesses should augment their RPA bots with other AI capabilities, such as OCR and NLP, that will allow the software robot to pinpoint, read, extract, and convert user data into a machine-readable format.

So if businesses embark upon automating a process with RPA without data type transformation, there will likely not be much success.

3. Processes that are too complex 

RPA is not suitable for processes that are too complex to begin with. So automation would only increase the complexity by adding more layers to it.

For instance, a bank in Southeast Asia had around a total of 2,000 RPA bots installed on employees’ computers. And most of what the bots did was copy-pasting data from one field onto the other, on predetermined schedules. As straightforward as that dynamic may appear, a Gartner analyst asserts that there was always a chance of operational discontinuity if the PCs’ user interface (UI) changed as a result of an update. The reason was that RPA bots function on pre-written, mostly simple, scripts and lack the ML capability to react to change.

Furthermore, the bank was unable to track which bot performed what because multiple departments and their bots were intertwined with one another. Finally, Miers, Gartner’s analyst, claims that the situation had gotten so complicated that the bank’s management was wishing to have never automated their processes at all.

Prior to RPA implementation, the IT team can leverage process mining to understand the as-is processes of the company to realize their inefficiency, and the actual level of their complexity, and get a realistic outlook on automation success possibility. Failure to do such due diligence prior to embarking on RPA implementation can be costly and result in automation-disillusionment, as was the case with the South Asian bank. 

Learn more about how you can start prioritizing and choosing the suitable processes for RPA automation. 

4. Processes that will return a low ROI after automation 

The cost of an RPA implementation process does not start and end with the solution itself. The pricing models of different vendors are only the first factor to consider in your cost model. Companies should also take into account:

  • Maintenance costs, 
  • infrastructure costs, 
  • And any future programming costs to be paid to an RPA developer to curate a more customized solution if the company feels like the (off-the-rack) no-code RPA solution purchased from the vendor is not helping the company reach its specific objective. 

All these costs should be accounted for with respect to the economic and monetary output that automation would bring to the specific department or to those that are downstream. Overestimating the RPA’s ROI for a process could backfire on the company, cost them resources, and derail their future automation projects.

Since RPA bot prices are declining, this group of processes needs to be evaluated in line with prices. In our whitepaper, We identified RPA vendors that deliver commercial bots for less than $2,000/year:

Guide to Choosing an RPA Technology Partner

5. Processes that are yet to be mature

Not all business processes stay constant. And the way certain processes are done – for instance, the way that intercompany accounting is carried out – could keep changing in terms of the technical infrastructure of the software applications, employee and department head turnover, governmental regulations, financial close season timing, and more.

Processes that suffer from these constant changes are said to be immature for automation. And companies are not advised to spend resources automating such processes that are highly prone to overhauls in the short term. 

We suggest companies take advantage of RPA vendors’ free automation-maturity-assessment-tests to get a realistic and unbiased overview of whether their to-be-automated process is actually ready to be automated or not. 

The questions that are often on these tests include, but are not limited to, the following:  

For more on RPA

To learn more about RPA implementation, read:

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And if you believe your business would benefit from adopting an RPA solution, head over to our RPA software hub, where you’ll find the data-driven list of vendors.

And we will help you choose the solution best tailored to your business needs:

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This article was originally written by former AIMultiple industry analyst Bardia Eshghi and reviewed by Cem Dilmegani.

Access Cem's 2 decades of B2B tech experience as a tech consultant, enterprise leader, startup entrepreneur & industry analyst. Leverage insights informing top Fortune 500 every month.
Cem Dilmegani
Principal Analyst
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Cem Dilmegani
Principal Analyst

Cem has been the principal analyst at AIMultiple since 2017. AIMultiple informs hundreds of thousands of businesses (as per similarWeb) including 60% of Fortune 500 every month.

Cem's work has been cited by leading global publications including Business Insider, Forbes, Washington Post, global firms like Deloitte, HPE, NGOs like World Economic Forum and supranational organizations like European Commission. You can see more reputable companies and media that referenced AIMultiple.

Throughout his career, Cem served as a tech consultant, tech buyer and tech entrepreneur. He advised businesses on their enterprise software, automation, cloud, AI / ML and other technology related decisions at McKinsey & Company and Altman Solon for more than a decade. He also published a McKinsey report on digitalization.

He led technology strategy and procurement of a telco while reporting to the CEO. He has also led commercial growth of deep tech company Hypatos that reached a 7 digit annual recurring revenue and a 9 digit valuation from 0 within 2 years. Cem's work in Hypatos was covered by leading technology publications like TechCrunch and Business Insider.

Cem regularly speaks at international technology conferences. He graduated from Bogazici University as a computer engineer and holds an MBA from Columbia Business School.

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