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Email marketing

Top 15 Email Marketing Platforms in '24 Based on ~60k Reviews

Top 15 Email Marketing Platforms in '24 Based on ~60k Reviews

Email marketing is a digital marketing strategy that involves sending email marketing campaigns to a targeted list of recipients to promote products, services, or content.

May 179 min read
Top 10 Email Marketing Benefits in 2024

Top 10 Email Marketing Benefits in 2024

According to the email marketing benchmarks, email marketing stands as a cornerstone of digital marketing with 7.5 billion dollars market value and is forecasted to reach 17.9 billion dollars by 2027.

Apr 16 min read
Top 10 Email Marketing Best Practices in 2024

Top 10 Email Marketing Best Practices in 2024

Effective email marketing is vital as it offers direct and cost-effective communication with high engagement rates. It allows for personalized messaging to a subscribed audience and ensures higher relevance and impact. It is essential to understand and adapt email marketing best practices to increase effectiveness of your marketing emails.

Apr 16 min read
Top 7 Applications of Generative AI for Email Marketing in 2024

Top 7 Applications of Generative AI for Email Marketing in 2024

Generative AI for email marketing plays a transformative role by introducing automation, personalization, and innovation into various aspects of email campaign creation and management.

Apr 188 min read
Email Marketing Benchmarks: Key Insights & Statistics in 2024

Email Marketing Benchmarks: Key Insights & Statistics in 2024

Understanding email marketing benchmarks and key statistics is essential for assessing the impact of the success of your campaigns. They serve as a critical indicator of your performance, enable you to understand how your email marketing campaigns compare to industry standards across key metrics like open rates, click-through rates, and more. With 4.

Apr 14 min read
Transactional Email vs Marketing Email: Understanding the Differences

Transactional Email vs Marketing Email: Understanding the Differences

The primary goal of transactional email services is to provide necessary information related to a transaction or account, not promote a product or service.

Apr 15 min read