E-Commerce Analytics
Top 7 Pillars of An Effective eCommerce Pricing Strategy in 2024
Having a robust pricing strategy is pivotal in the competitive and highly volatile ecommerce industry. By merging data-driven insights with market understanding, businesses can set prices that not only cover costs but also attract and retain customers. To achieve a competitive edge, it’s essential to understand the must-haves of an effective pricing strategy.
Top 5 eCommerce Data Services / Platforms in 2024
From enhancing customer experiences to informed decision-making, ecommerce data services or platforms have become a necessary tool for online businesses to stay competitive. However, with countless ecommerce data collection platforms available today, it’s critical to know how to sift through the options and select the most suitable service for your business.
eCommerce Data Collection: 7 Methods & Best Practices in 2024
Currently, the ecommerce sector is encountering a multitude of challenges (Figure 1). The rise of numerous online shopping platforms, ever-changing consumer expectations, and the volatile business environment has forced ecommerce companies to be more strategic, proactive, and innovative. Amid these disruptions, data emerges as a potent tool.
Overcoming Top 10 eCommerce Challenges in 2024
As consumer behavior changes and technology progresses, the eCommerce sector is undergoing a transformation that offers boundless opportunities. However, it is also posing a slew of new and unique challenges due to various factors (Figure 1). It is important for the industry to be aware of those challenges and to steel their strategies.
Top 18 Ecommerce KPIs to Measure Business Success in 2024
Reports suggest that the ecommerce landscape is projected to grow significantly in the next 5 years. Despite the projections, in the post-pandemic world, the industry faces various challenges, such as reduced customer confidence, inflation, supply chain issues, and unemployment.
Top 10 E-commerce Analytics Tools in 2024 & Selection Guide
In today’s digital world, e-commerce is one of the fastest-growing industries (Figure 1). With millions of online businesses competing for customers, it is crucial to have a deep understanding of your customer’s behavior and preferences.