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The 5 Key RPA Trends To Watch For in 2024

The 5 Key RPA Trends To Watch For in 2024The 5 Key RPA Trends To Watch For in 2024

The RPA market is growing exponentially and is expected to reach ~13.4B in 2030, rising from ~2B in 2021. This is increasing the number of RPA use cases across different industries and business functions, fueling new opportunities for novel applications and trends.

In this article, we explore the top RPA trends to watch for in 2024, and how businesses can use these trends in their digital transformation journey.

1. Adopt an RPA Center of Excellence

With more suitable processes for RPA automation in different business functions, including HR, IT, and customer service, businesses are moving towards migrating their RPA functions to a single center of excellence (CoE) to tackle all RPA related tasks.

RPA CoEs can help businesses develop an organization-wide RPA strategy, as well as scale, standardize, and customize their RPA solutions.

2. Integrate RPA with different technologies

RPA is a solution focused on automating rule-based repetitive tasks in the back office, such as data manipulation or reporting. However, the rise of different customer-facing, front-office technologies enables RPA to lead end-to-end automation tasks. For example, an RPA bot in customer service can be integrated with a customer service chatbot to extract data directly from human speech, or text, and automate customer’s request without customer-bot interaction.

Additionally, RPA bots can be integrated with digital workers in order to understand and handle employee requests (e.g. fetch data, initiate workflow) without needing the human user to interact directly with the GUI.

The chatbot will respond to customers’ issues and create a support ticket for complex issues. This enables customer support reps to improve the troubleshooting catalog and provide higher-level assistance to customers.

3. Turn to RPA-focused MSPs

Due to RPA adoption cost (e.g. 5k-15k per bot/year), and extended time to solution roll-out, businesses are turning to managed service providers (MSPs) which offer RPA as a service to outsource their automation tasks. MSPs can provide businesses with automation capabilities without needing any RPA infrastructure or training, and at reduced prices in the short term.

So far, only 5% of MSPs provide RPA as a Service to their partners. However, it is estimated that RPA will become an embedded feature in many platforms, therefore, we expect more IT-oriented MSPs to provide RPA as one of their main services.

4. Embrace intelligent RPA

There has been an increase in interest in cognitive automation since 2014 (Figure 1). And so far, ~90% of C-level executives report that some level of intelligent automation already exists within their organizations. 

Cognitive automation has been rising in popularity since 2014.
Figure 1: The rise in popularity of cognitive automation. Source: Google Trends

Intelligent RPA, also known as cognitive RPA, cognitive automation, semantic automation, or smart process automation (SPA), refers to augmenting RPA tools with AI and machine learning capabilities such as natural language processing (NLP), optical character recognition (OCR), and deep learning. Cognitive RPA enables businesses to automate not only repetitive rule-based tasks but predictions and forecasts based on structured and unstructured data.

Additionally, organizations have reported in a recent Deloitte report that:

  • They expect to achieve increased productivity and cost reduction; greater accuracy; and an improved customer experience.
  • Cognitive RPA has already exceeded their expectations by 16-26%.

5. Automate cybersecurity measures with RPA

The rise in the number and cost of data breaches, ransomware, and cyber attacks has drawn more attention to cybersecurity technologies. RPA can be a major candidate to automate cybersecurity measures as it eliminates human intervention in privileged data processing, and can monitor and notify users of cyber attack threats. Nonetheless, RPA itself poses a cyber threat as it is prone to attacks and abuse of bot authorizations. Therefore, it is important to follow the best practices of RPA implementation to attain the best results and mitigate cyber threats.

To explore the RPA market and adoption in numbers, read our data-driven list of RPA stats compiled from reputable sources. And if you want to look at RPA vendors, check our comprehensive article about the top players in the RPA ecosystem.

If you want to explore RPA use cases in different industries and business functions, read our in-depth articles:

And if you have any questions about RPA, read our comprehensive whitepaper on the topic:

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If you believe your business will benefit from an RPA solution, scroll through our data-driven list of RPA vendors and check our comprehensive hub of automation solutions.

And let us guide you through the process:

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This article was drafted by former AIMultiple industry analyst Alamira Jouman Hajjar.

Access Cem's 2 decades of B2B tech experience as a tech consultant, enterprise leader, startup entrepreneur & industry analyst. Leverage insights informing top Fortune 500 every month.
Cem Dilmegani
Principal Analyst
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Cem Dilmegani
Principal Analyst

Cem has been the principal analyst at AIMultiple since 2017. AIMultiple informs hundreds of thousands of businesses (as per similarWeb) including 60% of Fortune 500 every month.

Cem's work has been cited by leading global publications including Business Insider, Forbes, Washington Post, global firms like Deloitte, HPE, NGOs like World Economic Forum and supranational organizations like European Commission. You can see more reputable companies and media that referenced AIMultiple.

Throughout his career, Cem served as a tech consultant, tech buyer and tech entrepreneur. He advised businesses on their enterprise software, automation, cloud, AI / ML and other technology related decisions at McKinsey & Company and Altman Solon for more than a decade. He also published a McKinsey report on digitalization.

He led technology strategy and procurement of a telco while reporting to the CEO. He has also led commercial growth of deep tech company Hypatos that reached a 7 digit annual recurring revenue and a 9 digit valuation from 0 within 2 years. Cem's work in Hypatos was covered by leading technology publications like TechCrunch and Business Insider.

Cem regularly speaks at international technology conferences. He graduated from Bogazici University as a computer engineer and holds an MBA from Columbia Business School.

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