AI Video Pricing: Compare Runway, Synthesia & Invideo AI

AI video pricing can differ significantly across platforms, influenced by factors such as output quality, customization options, and features. As more businesses and creators turn to AI for efficient video production, understanding these pricing models becomes essential.

Whether you’re exploring AI for marketing, education, or internal communications, a clear grasp of pricing will help you make informed decisions.

Dive in for a detailed comparison of the top 10 AI video tools, highlighting what each service provides at various price points.

AI video pricing comparison

Note: The table is sorted by vendors’ starting prices (from lowest to highest), excluding our sponsors, which are listed at the top. None of the vendors provides free trials.

Video generation capabilities

Please note that features marked as N/A are either unspecified or unavailable, meaning AIMultiple has not encountered this information.

Output format options

This feature enables users to export videos in various formats (MP4, MOV, etc.) suitable for different platforms, including social media, YouTube, and websites.

Why it matters: Flexible output formats streamline the video export process, enabling creators to tailor content for specific channels. This ensures professional video production and better viewer engagement.

Voiceover capabilities

Voice languages

Support for multiple voice languages enables users to create videos in several spoken languages using AI-generated voiceovers.

Why it matters: This enables video creators to expand their reach to global audiences, thereby increasing accessibility and reach. It’s especially vital for sales teams or international creative teams working on multilingual video content, as they often require native speakers or extensive technical skills.

Voice cloning

This feature replicates a real person’s voice for use in AI-generated videos.

Why it matters: It enhances personalization in video creation and ensures a consistent brand voice across campaigns. When paired with AI avatar capabilities or personal avatars, it adds authenticity to text-to-video workflows, letting brands create compelling, human-like content at scale.

Editing and customization

Templates

Pre-designed layouts or custom templates for different types of video clips, like explainer videos, tutorials, or ads.

Why it matters: Templates help users create videos faster by skipping manual setup, which is ideal for those on a starter plan. Combined with access to a media library of music, images, and audio, it simplifies the editing process.

Brand kit support

Integration of a brand kit (including logos, fonts, and colors) into the video editor for consistent branding.

Why it matters: Maintaining visual consistency across all video content is essential for maintaining a strong brand identity. Brand kit support is especially beneficial for those needing watermark removal, ensuring brand-aligned videos.

Multi-track editing

Allows users to layer and control multiple media elements (e.g., audio, video, text) independently in the video editor.

Why it matters: It provides video creators with finer control over the editing process, enabling high-quality and complex video production. Whether creating long videos, promotional content, or engaging animated characters, this feature supports greater creative flexibility.

Detailed evaluation of AI video generator pricing plans

Synthesia

Figure 1: Synthesia AI avatar creation example.

Free Plan

• Usage: Includes 36 minutes of video per year; limited to 1 editor seat.
• Features: Access to 9 AI avatars, 2 stock personal avatars, and 140+ languages & voices; limited media library content; basic commenting and sharing via MP4 downloads.
• Best for: Beginners or casual users who want to explore core capabilities before committing to a paid plan.

Starter Plan ($18/user/month, billed yearly)

• Team access: 1 editor and 3 guests; basic workspace and live collaboration included.
• Video & avatars: 120 minutes of video/year, 125+ AI avatars, and up to 3 personal avatars.
• Extras: Includes Synthesia API access, limited royalty-free media (Getty, Pexels), AI video assistant, voiceover uploads, and PowerPoint imports.
• Best for: Small teams or solo professionals creating occasional videos and seeking more customization without the full commitment of higher tiers.

Creator Plan ($64/user/month, billed yearly)

• Team collaboration: 1 editor and 5 guests; live collaboration and full workspace functionality.
• Enhanced tools: 360 minutes of video/year, 180+ AI avatars, up to 5 personal avatars, and additional branding features (like brand kits and AI screen recorder).
• Advanced features: SCORM export, multilingual video player, CTA on video pages, branded video pages, and priority support.
• Best for: Content creators and marketers producing regular branded video content who require more control over collaboration and export options.

Enterprise Plan (Custom pricing)

• Customization: Tailored number of seats and guest access; unlimited video usage.
• Full access: 230+ AI avatars, unlimited personal avatars, all integrations and add-ons, including custom fonts and branded templates.
• Enterprise support: Dedicated Customer Success team, SAML/SSO, priority content moderation, and all advanced sharing/export tools like Smart Updates and branded CTAs.
• Best for: Large teams, enterprises, or agencies needing scalability, advanced integrations, and premium support for high-volume, high-quality video production.

Invideo AI

Figure 2: Invideo AI prompt-to-video creation example.

Free Plan

• Pricing & limits: 10 minutes/week of AI generation and 4 exports/week (with InVideo watermark).
• Media & storage: Access to 2.5 M+ standard media; 10 GB storage.
• iStock access, generative credits, and voice clones are not included.

Plus Plan ($28/user/month, billed yearly)

• AI & exports: 50 minutes/month of AI generation; unlimited exports.
• Media & storage: 80 iStock assets/month, 100 GB storage.
• Extras & limits: Includes 60-second Generative credits (1x Boost), supports up to 1 user, and includes 2 voice clones.
• Best for: Individual content creators who need regular but moderate usage and branded export freedom.

Max Plan ($48/user/month, billed yearly)

• AI & exports: 200 minutes/month of AI generation; unlimited exports.
• Media & storage: 320 iStock assets/month, 400 GB storage.
• Extras: Includes 60-second Generative credits (1x Boost), 5 voice clones, and supports up to 1 user.
• Best for: Advanced users producing frequent content with higher AI and storage requirements.

Generative Plan ($96/user/month, billed yearly)

• AI & exports: Same as Max with 200 minutes/month of AI generation; unlimited exports.
• Media & storage: 320 iStock assets/month, 400 GB storage.
• Generative edge: Includes 15-minute generative credits (1x Boost), 5 voice clones, and supports up to 1 user.
• Best for: Users needing long-form generative videos and enhanced creative control over output.

Kling AI

See the lantern video generated with KLING 1.6 below. We rated 10/10 for prompt accuracy, lighting and shadows, real-world physics, product consistency, and brand-specific details.

For more examples of AI video generators, check out AI video maker.

Free Plan

• Credits & access: Earn credits by logging in monthly and gain limited trial access to member-only features.
• Features not included are fast-track generation, watermark removal, image upscaling, and priority feature access.

Standard Plan ($7/user/month)

• Credits: 660 credits/month ($1.06 per 100 credits).
• Core features are fast-track generation, professional mode for videos, watermark removal, master shot & video extension, and image upscaling.
• Best for: Beginners needing access to essential video generation tools without advanced volume needs.

Pro Plan ($26/user/month)

• Credits: 3,000 credits/month ($0.87 per 100 credits).
• Includes all Standard Features, plus priority access to new features.
• Best for: Creators or professionals with higher video production demands and need for early feature access.

Premier Plan ($65/user/month)

• Credits: 8,000 credits/month ($0.81 per 100 credits).
• Best for: Teams with intensive content generation needs.

Runway

Free Plan

• 125 one-time credits (e.g., 25s of Gen-4 Turbo or Gen-3 Alpha Turbo); cannot purchase additional credits.
• Limited usage: watermarks are not removable, there is no 4K upscaling, and Gen-3 Alpha Turbo is limited to 10-second clips.
• 3 video projects, 5GB of asset storage.
• Best for: Individuals exploring Runway’s tools for the first time with minimal production needs.

Standard Plan ($12/user/month)

• Up to 5 users per workspace.
• 625 monthly credits (e.g., 52s of Gen-4 or 125s of Gen-4 Turbo); credits reset monthly, no rollover.
• No watermarks; supports 4K upscaling across Gen-4, Turbo, and Gen-3 Alpha models.
• Unlimited video projects and 100GB asset storage.
• Best for: Creators or small teams needing consistent AI video capabilities and more creative freedom.

Pro Plan ($28/user/month)

• Up to 10 users per workspace.
• 2250 monthly credits (e.g., 450s of Gen-4 Turbo or Gen-3 Alpha Turbo); buy more as needed.
• Everything in Standard, plus: custom voice creation for Lip Sync and Text-to-Speech.
• 500GB of asset storage for larger, more complex projects.
• Best for: Professional users and teams integrating Runway into advanced creative workflows with voice and higher storage needs.

Unlimited Plan ($76/user/month)

• Up to 10 users per workspace.
• Unlimited video generations across all models (Gen-4, Turbo, Gen-3 Alpha, Frames, Act-One).
• Includes all Pro features; additional access to Explore Mode and Credits Mode for flexible usage.
• Combines unlimited generation with 2250 monthly fast-queue credits; includes Frames (Text-to-Image).
• Best for: Content teams producing large volumes of media with maximum flexibility and performance.

Enterprise Plan (Custom Pricing)

• Includes all Pro features plus: custom credits/storage, SSO, teamspaces, advanced compliance, and workspace analytics.
• Features a dedicated onboarding and success program, along with internal tool integration and priority support.
• Best for: Enterprises needing scalable, secure, and customizable AI video infrastructure across teams and departments.

Descript

Figure 3: Descript clip creation example.¹

Free Plan

• 1 user included
• Basic access to text-based editing and a limited trial of AI tools.
• Limited or no access to premium export features and advanced AI tools.
• Best for: Individuals looking to test the platform and explore AI editing capabilities at no cost.

Hobbyist Plan ($12/user/month)

• 1 user included
• 10 hours/month of transcription; export in 1080p, watermark-free.
• 20 uses/month of Basic AI suite (Filler word removal, studio sound, draft show notes, etc.).
• 30 minutes/month of AI speech (stock AI voices + custom voice clones); 5 minutes/month of avatar generation.
• Best for: Solo creators who want to enhance their content with watermark-free exports and occasional use of basic AI features.

Creator Plan ($24/user/month)

• Up to 3 users
• 30 transcription hours/month; export in 4K, watermark-free.
• Unlimited access to both the Basic and Advanced AI suite, including Eye Contact correction and 20+ tools.
• 2 hours/month of AI speech and 30 minutes/month of multilingual dubbing (20+ languages); 10 minutes/month of custom avatars.
• Unlimited access to royalty-free stock media.
• Best for: Small content teams or advanced creators needing high-resolution output, dubbing, and advanced AI tools for professional-level production.

Business Plan ($40/user/month)

• Designed for teams
• 40 transcription hours/month; add basic seats for free collaboration.
• Full professional AI suite access, including translation proofreading.
• 5 hours/month of AI speech, 2 hours/month of dubbing in 20+ languages, 30 minutes/month of custom avatars.
• Priority support with SLA for operational reliability.
• Best for: Growing teams and businesses focused on collaborative workflows and multilingual content production at scale.

Enterprise Plan (Custom Pricing)

• Includes all features from the Business plan plus: enterprise-grade security, custom implementation, and compliance.
• Configurable to organizational needs, including integrations, account management, and scale.
• Best for: Large enterprises or organizations needing secure and scalable video editing and AI content solutions.

Hailuo AI

Free Plan

• Daily time-limited free credits are available upon login.
• Access to basic features: sequential queuing (up to 3 tasks) and 1 parallel video generation.
• Video downloads include watermarks.
• Queue & credit Limits:
  • Sequential queue: Max 3 tasks at a time.
  • Parallel generation: 1 video at a time.
  • Credits earned expire daily.
• Best for: New users or casual creators who want to experiment with AI video tools and don’t need high volume, speed, or watermark-free output.

Standard Plan ($15/user/month)

• 1,000 monthly membership credits.
• Watermark-free downloads, early access to new features.
• Accelerated video generation with priority queuing.
• Queue & processing enhancements:
  • Submit up to 5 tasks simultaneously in the sequential queue.
  • Generate up to 2 videos in parallel.
• Credit management:
  • Membership credits expire if the subscription ends.
  • Additional credits can be purchased at $1 per 70 credits.
• Best for: Regular content creators who want faster generation, early feature access, and watermark-free outputs without a high-volume credit requirement.

Unlimited Plan ($95/user/month)

• All Standard Plan features, plus unlimited monthly credits for uninterrupted content creation.
• Queue & generation: Same queuing and parallel video generation limits as Standard Plan (5 sequential, 2 parallel).
• Credit flexibility: No need to manage monthly credit limits; ideal for high-frequency use cases.
• Best for: Professionals or teams producing large volumes of videos who need freedom from credit caps and consistent priority performance.

Wan AI

Figure 4: Wan AI text-to-video creation dashboard.²

Starter Plan ($20/user/month)

• Credits: 100 credits per month.
• Features: Free access to prompt generator, access to paid tools (e.g., wanx2.1, AI Human) using credits, and video history tracking and commercial license for output.
• Annual bonus: Option to get all credits at once if paid yearly.
• Best for: Hobbyists and beginners working on personal or small-scale creative projects with limited monthly video needs.

Premium Plan ($35/user/month)

• Credits: 200 credits per month.
• Features: Includes everything from the Starter Plan, larger credit allowance for more frequent or diverse AI video generation, continued access to Prompt Generator, video history, and a commercial license.
• Annual bonus: Get all credits upfront when paying annually.
• Best for: Independent creators and freelancers who want greater flexibility and creative throughput without overspending.

Advanced Plan ($63/user/month)

• Credits: 500 credits per month.
• Features: All Premium Plan benefits, but significantly more credits, ideal for high-volume content creators who regularly use tools like wanx2.1-plus and AI Human, and supports scalable creative workflows while maintaining licensing and historical tracking.
• Annual bonus: Access to the entire year’s credits upfront with yearly billing.
• Best for: Marketers, and teams producing videos frequently across multiple formats or client projects.

In addition, WAN AI allows features for paid plan and free plan users:

Free features (available across plans, no credits required)

• Prompt Generator: Use to craft creative prompts.
• AI Image Generator (speed up): Quick image generation for visual concepts.

Paid feature examples (credits required per video)

• wanx2.1-turbo (5s video): 7 credits per video.
• wanx2.1-plus (5s video): 12 credits per video.
• AI Human: 5 credits per video.
• ArtAny Plus (Limited-Time, 5s video): 6 credits per video.

Veo2.ai

Figure 5: Credit usage guide from Veo2.ai video creation tool.³

Small Pack ($30/user/month)

• 200 credits
• Generate videos up to 8 seconds in High Quality Mode.
• Fastest video processing available.
• Access to Advanced Style Selection for enhanced visual creativity.
• Formats: Supports all popular aspect ratios; 16:9 (landscape), 9:16 (portrait), and 1:1 (square).
• Best for: Occasional users or new creators who want premium-quality short videos without a subscription commitment.

Medium Pack ($80/user/month)

• 600 credits
• Content flexibility: Enables more frequent or longer-term use of premium features and a balanced option for creators who want value and volume.
• Best for: Freelancers or small teams working on regular content projects who are looking for an optimal balance of value and flexibility.

Large Pack $(180/user/month)

• 1800 credits
• All Premium Features: Generate up to 8s high-quality videos with advanced style and full aspect ratio support, and the fastest processing speed included.
• High volume: Best credit-per-dollar ratio among all packs and ideal for batch processing or sustained project workflows.
• Best for: Agencies or content creators handling large-scale projects and needing flexibility without a monthly subscription.

Peech AI

Free Plan

• Content limits: 5 social media clips/month; 3 video uploads/month.
• Restrictions: Includes Peech watermark; 1 user and 1 brand kit.
• Video & storage: 20-minute max upload per video, 500 GB of cloud storage, and project storage retained for 30 days.
• Best for: First-time users or hobbyists exploring the platform with minimal publishing needs.

Starter Plan ($100/user/month)

• Clip Production: 10 social media clips/month and watermark removal with 1 user and 1 brand kit.
• Video & storage: Upload videos up to 60 minutes, 10 video uploads/month, and 1000 GB of storage.
• Extras: Includes full video downloads, transcriptions, and custom-designed subtitles.
• Best for: Solo creators or marketers producing weekly content across 1–2 platforms.

Growth Plan ($300/user/month)

• Clip Production: 30 social media clips/month, and watermark removal with 1 user and 3 brand kits.
• Video & storage: 60-minute uploads, 30 video uploads/month, and 1500 GB of storage.
• Enhanced tools: Translations, Shutterstock music, complete transcription, and styled subtitles.
• Best for: Daily content creators managing multiple social channels with enhanced video branding and localization needs.

Enterprise Plan (Custom pricing)

• Fully Customizable with custom social media clip volume, custom user, and brand kit numbers.
• Video & Storage: 90-minute uploads, unlimited video uploads, and up to 2TB of storage.
• Advanced features: All Growth features, plus YouTube upload, onboarding assistance, and priority support.
• Best for: High-volume publishers, marketing teams, or enterprises requiring robust collaboration, scalability, and tailored support.

OpenAI Sora

ChatGPT Plus ($20/account/month)

• Video features: Generate videos up to 720p resolution and 10 seconds in length and ideal for experimenting with image-to-video capabilities.
• Creative access: Access tools that support both image and video creativity and are suitable for casual or low-volume creative sessions.
• Best for: Creators, storytellers, and hobbyists looking for affordable access to AI video generation without high-volume needs.

ChatGPT Pro ($200/account/month)

• Advanced video capabilities: Generate videos up to 1080p resolution and 20 seconds in duration, and download videos without watermarks for professional use.
• Performance enhancements: Faster generations for more efficient workflows and supports up to 5 concurrent generations to streamline content production.
• Best for: Professionals, content agencies, and businesses needing high-quality, watermark-free AI-generated videos at scale and speed.

What is the average price of AI video generators?

The starting prices of AI video generators vary widely, with most entry-level plans ranging from around $12 to $30 per month. Some tools offer more advanced plans that can reach $100 or even $200, reflecting differences in capabilities and intended use cases.

Overall, the average cost suggests that while basic access is relatively affordable, prices can increase significantly for professional-grade features.

AI video generators utilize machine learning models—often combining natural language processing, computer vision, and generative models, such as large vision models—to automatically generate video content from structured inputs, including text prompts or scripts.

These systems synthesize visuals, voiceovers, and animations by interpreting semantic cues and rendering them into coherent video sequences. They’re increasingly used in computer vision applications ranging from automated training content to scalable marketing video production.

External Links

• 1. Generate Short Clips From Any Video with AI | Descript.
• 2. Free AI Video Generator: Text to Video AI Online | Wan Video.
• 3. https://veo2.ai/pricing