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Downtime Insurance in 2024: 5 Best Practices

Cem Dilmegani
Updated on Jan 12
5 min read

Unexpected downtime or interruptions in business operations can have a significant financial impact on companies. From lost income to additional expenses, business interruption costs can add up quickly and be difficult to recover from. According to Forbes, an average manufacturer experiences 800 hours of equipment downtime annually, which makes more than 15 hours weekly.1 

Downtime insurance provides coverage for lost income and additional expenses incurred as a result of unexpected downtime. Therefore, it helps businesses recover from financial losses and get back up to start running as quickly as possible.

In this article, we will:

  • explain what downtime insurance is and why it is important
  • list types of downtime insurance
  • investigate the factors that impact the availability and cost of downtime insurance
  • learn how to deal with downtime problems

What is downtime insurance, and why is it important?

Downtime insurance is a type of insurance that provides coverage for lost income or additional expenses that a business incurs as a result of unexpected downtime or interruption of its operations. This can include coverage for losses resulting from things like

  • power outages
  • natural disasters 
  • equipment failures
  • other unexpected events that cause the business to be unable to operate for an extended period of time.

Check out our risk management article and explore what are the most common 6 dangers and how to deal with them.   

Downtime insurance is important for businesses that rely on continuous operations to generate revenue. These firms can have a significant financial impact because of unexpected downtime. 

For example, a manufacturing company that experiences a power outage may lose revenue due to the inability to produce goods.  A hospital forced to evacuate due to a natural disaster may incur additional expenses for temporary housing and transportation for patients. Downtime insurance can help businesses in such unwanted situations.

Cloud Downtime Insurance

Figure 1. (Source: Cloud Data Centers and Cost Modeling: A Complete Guide to Planning, Designing, and Building a Cloud Data Center, 2015)2

However, downtime can have significant consequences for businesses that rely on cloud services, as it can disrupt operations and lead to lost productivity and revenue. Downtime in a cloud data center refers to when the data center is not operational or is experiencing reduced functionality. This can occur for a variety of reasons, such as maintenance, hardware or software failures, network issues, power outages, or natural disasters (see Figure 1).

 Cloud service providers typically offer downtime insurance as an optional add-on to their services. The insurance terms, including the amount of coverage and the conditions it applies, will vary depending on the provider and the specific policy. Some providers may offer policies that cover certain types of disruptions, such as hardware failures or natural disasters. In contrast, others may offer more comprehensive coverage.

In general, downtime insurance policies provide coverage for lost income, additional expenses incurred as a result of the downtime (such as the cost of temporary equipment rentals or transportation costs), and other business interruption-related losses. The specific coverage provided by a downtime insurance procedure can vary depending on the policy and the needs of the business.

Types of downtime insurance

Downtime insurance policies can provide coverage for various losses resulting from business interruption. Common types of coverage include:

  • Lost income, which compensates a business for the revenue it would have earned had the interruption not occurred 
  • Additional expenses, which cover the costs of things like temporary equipment rentals or transportation expenses incurred as a result of the downtime. 
  • Other types of coverage may also be included, depending on the specific policy and the business needs.

The specific events (e.g, natural disasters or equipment failures) covered by a downtime insurance policy will depend on the policy and the specific circumstances of the interruption.

Factors that impact the availability and cost of downtime insurance

Several factors that can impact the availability and cost of downtime insurance include:

1. Insurance underwriting and risk assessment: Insurance companies use underwriting and risk assessment processes to determine the availability and cost of downtime insurance. Insurance underwriting involves evaluating the risk of insuring a business and picking the premium that should be charged for coverage.

Risk assessment involves identifying and analyzing the potential risks that a business may face and determining the likelihood and potential impact of those risks.

2. Industry and location: The industry in which a business operates and the company location can also impact the availability and cost of downtime insurance. 

For example, a business that operates in an area prone to natural disasters may have difficulty finding affordable downtime insurance. Additionally, firms in industries with higher risks of downtime may have a harder time finding coverage or may face higher premiums.

3. Size and complexity of the business: The size and complexity of a company can also impact the availability and cost of downtime insurance. Large, complex businesses may be more difficult to insure due to the potential for significant losses during downtime.

4. Quality of the business’s risk management practices: Insurance companies may also consider the quality of a business’s risk management practices when determining the availability and cost of downtime insurance. Businesses that have effective risk management practices in place may be seen as less risky to insure.  Therefore, they may have an easier time finding coverage or may face lower premiums.

5. Economic conditions: Economic conditions, such as the state of the insurance market and the overall economic climate, can also impact the availability and cost of downtime insurance. During economic uncertainty, insurance companies may be more cautious about taking on new risks and may therefore be more selective about the businesses they insure or may charge higher premiums.

Overall, the availability and cost of downtime insurance can vary depending on a variety of factors. Businesses must understand these factors and to consider them when evaluating downtime insurance options.

How to deal with downtime problems: risk assessment & insurance

There are several things that businesses can do to mitigate downtime problems and leverage downtime insurance:

1. Implement effective risk management practices 

By identifying and mitigating potential risks, businesses can reduce the likelihood of experiencing downtime. This can include implementing backup systems, conducting regular maintenance on equipment, and developing contingency plans for unexpected events.

2. Purchase appropriate downtime insurance coverage 

Businesses should carefully evaluate their downtime insurance needs and choose a policy that provides appropriate coverage for their specific circumstances. This can help ensure that businesses are properly protected during unexpected downtime.

3. Review and update coverage regularly 

Businesses should review and update their downtime insurance coverage regularly to ensure that it meets the changing needs of the business. This can include reviewing the types of coverage provided, the exclusions and limitations of the policy, and the overall level of protection.

4. Keep good records

In the event of a business interruption, businesses need to have accurate records of their financial information and other relevant details. This can help facilitate the claims process and ensure that businesses receive the full extent of their coverage.

5. Communicate with the insurance company 

In the event of a business interruption, businesses need to communicate with their insurance company as soon as possible. This can help ensure that the claims process goes smoothly and that businesses receive the support they need to recover from the interruption.

If you have other questions regarding downtime insurance, feel free to reach out:

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Access Cem's 2 decades of B2B tech experience as a tech consultant, enterprise leader, startup entrepreneur & industry analyst. Leverage insights informing top Fortune 500 every month.
Cem Dilmegani
Principal Analyst
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Cem Dilmegani
Principal Analyst

Cem has been the principal analyst at AIMultiple since 2017. AIMultiple informs hundreds of thousands of businesses (as per similarWeb) including 60% of Fortune 500 every month.

Cem's work has been cited by leading global publications including Business Insider, Forbes, Washington Post, global firms like Deloitte, HPE, NGOs like World Economic Forum and supranational organizations like European Commission. You can see more reputable companies and media that referenced AIMultiple.

Throughout his career, Cem served as a tech consultant, tech buyer and tech entrepreneur. He advised businesses on their enterprise software, automation, cloud, AI / ML and other technology related decisions at McKinsey & Company and Altman Solon for more than a decade. He also published a McKinsey report on digitalization.

He led technology strategy and procurement of a telco while reporting to the CEO. He has also led commercial growth of deep tech company Hypatos that reached a 7 digit annual recurring revenue and a 9 digit valuation from 0 within 2 years. Cem's work in Hypatos was covered by leading technology publications like TechCrunch and Business Insider.

Cem regularly speaks at international technology conferences. He graduated from Bogazici University as a computer engineer and holds an MBA from Columbia Business School.

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