AIMultiple ResearchAIMultiple Research

12+ Data Loss Prevention / DLP Software in 2024

Updated on Jun 12
11 min read
Written by
Shehmir Javaid
Shehmir Javaid
Shehmir Javaid
Industry Research Analyst
Shehmir Javaid in an industry & research analyst at AIMultiple.

He is a frequent user of the products that he researches. For example, he is part of AIMultiple's DLP software benchmark team that has been annually testing the performance of the top 10 DLP software providers.

He specializes in integrating emerging technologies into various business functions, particularly supply chain and logistics operations.

He holds a BA and an MSc from Cardiff University, UK and has over 2 years of experience as a research analyst in B2B tech.
View Full Profile
12+ Data Loss Prevention / DLP Software in 202412+ Data Loss Prevention / DLP Software in 2024

AIMultiple team adheres to the ethical standards summarized in our research commitments.

As security threats rise in every industry according to DLP stats, companies need to better protect their corporate data. However, with the evolving threat of data breaches, it can be challenging to maintain a strong level of defense. Data loss prevention or DLP software helps businesses safeguard their confidential data with greater efficiency.

This article compares the top DLP software on the market and provides criteria for security managers to select the right option for their business.

Comparing the top DLP software

Table 1. Comparison based on features

VendorFree Trial
(in days)
Endpoint Protector
by CoSoSys
Thin client*
Trellix DLP (McAfee)✅ 60Windows
Acronis Cyber Protect✅ 30Windows
Sophos Intercept X✅ 30Windows
Safetica DLPWindows
Teramind DLP✅ 7Windows
Symantec DLP by
Digital Guardian
Endpoint DLP
Proofpoint Information
Microsoft Purview DLP✅ 90Windows
Forcepoint DLPWindows
Incydr by
Cyberhaven DLPWindows

* Thin client: A minimal and lightweight software layer specifically designed to manage a network-based computing environment.

** Cloud deployment is provided by all products. VDI: Virtual desktop infrastructure.

See more detailed explanation of features.

Table 2. Comparison based on market presence & pricing

Vendor# of Reviews***User Rating***Pricing****# of Employees
Endpoint Protector
by CoSoSys
Trellix DLP1,7924.2N/A5,724
Acronis Cyber Protect6744.3$852,202
Intercept X
Safetica DLP2454.6$6663
Teramind DLP2214.6 €12397
Symantec DLP
by Broadcom
Digital Guardian Endpoint
Microsoft Purview
Forcepoint DLP774.4N/A2,196
Incydr by Code42704.4N/A315
Cyberhaven DLP84.8N/A

*** The data was gathered from leading B2B review platforms.

**** Most vendors offer pricing information on request and do not mention it on their websites.

See why we chose these market presence metrics.

General requirements for inclusion in the table:

  • 30+ user reviews
  • 75+ employees

Sorting: Vendors with links to their websites are sponsors of AIMultiple and are listed at the top. The remaining products are ranked based on their total number of reviews.

User review-based analysis of each DLP software vendor

This section offers an analysis of each of the DLP vendors based on user reviews from platforms like G2, Gartner, Trustradius, and Capterra.

1. Endpoint Protector by CoSoSys

Headquartered in North Carolina, Endpoint Protector by CoSoSys also offers an automated Data Loss Prevention solution aimed at monitoring and controlling data transfers from endpoints. The company also focuses on device control, mobile device management, and content-aware protection services.

Pros and cons

  • A customer highly rates the DLP product for its granularity, effective group administration, fast updates, and unique panic mode, with minor suggestions for more external involvement and demonstrations of best practices.1
  • The customer review praises CoSoSys’ EPP for effectively managing data security, highlighting the exceptional support and knowledge of the implementation team, as well as the helpful and patient customer service, while noting the expected need for fine-tuning during deployment.2

2. Trellix DLP (McAfee)

Based in the United States, Trellix offers DLP and other endpoint protection solutions that identify, monitor, and secure sensitive information across different platforms, including endpoints and networks.

Pros and cons​

  • While customers found it effective as an overall security solution, they mentioned that it does not deliver on many of its marketed features.3
  • Customers highlighted dissatisfaction with support delays and the lack of a data restoration option after purging DLP incidents, despite customizable workflow and classification features.4
A screenshot of the 2nd review of Trellix's DLP software from Gartner.

See Trellix alternatives for more.

3. Acronis Cyber Protect

Acronis, based in Schaffhausen, Switzerland, claims to offer a range of data protection solutions, including (as listed on its website):

  • Endpoint security
  • Data loss prevention (DLP)
  • Disaster recovery
  • Email security
  • File sync and share​.

Pros and cons

  • While customers found its DLP solution effective, they faced challenges with compatibility since it only supports Windows.5
  • Customer were not satisfied with its data backup features.6
A screenshot of the 2nd review of Acronis's DLP software from Gartner.

See Acronis alternatives.

4. Sophos Intercept X

Sophos is a British cybersecurity company headquartered in Abingdon, England. It was launched in 1985 since then has been operating in the global cybersecurity market. One of its key products is Intercept X, which includes a Data Loss Prevention (DLP) solution aimed at protecting sensitive information from being accessed, used, or shared inappropriately.

Pros and cons

  • Multiple user reviews suggest that while Sophos offers an effective DLP solution, its weak customer service outweighs the platform’s performance. Additionally, users show concerns regarding the stability of its engine and the frequent updates and subsequent endpoint reboots that disrupt live operations.7 8
A review of Sophos from g2 which is one of the DLP software. The negative review number 1 is about its weak customer support and engine enhancements.
  • While users found the system easy to install, they were not happy with the prices of the product.9
A review of Sophos from Gartner which is one of the DLP software. The negative review number 2 is about its effective product and expensive prices.
  • The review highlights issues with the software, including disruptions to the user experience, problems handling VBA and other business macros, frequent false positives, and inadequate metrics, inquiry, and reporting features.10
Sophos negative review 3 about dlp software issues. The review is from Gartner with an overall 2.0 user rating score.

5. Safetica DLP

Safetica claims to provide a DLP solution aimed at preventing sensitive data from leaving the company unintentionally. Alongside its DLP offering, Safetica also offers solutions for monitoring and controlling user activity and data flow within organizations.

Pros and cons

  • A customer faced issues with Safetica DLP’s MacOS ecosystem.11
  • The customer appreciates Safetica’s functionality and support but criticizes its complicated interface and the inconvenient division of features between the Safetica Console and Websafetica, with promised improvements in this area not yet realized.12

6. Teramind DLP

Based in Florida, Teramind also claims to offer a DLP solution focusing on user behavior analytics, providing insights into user activities and potential data breaches. The company also offers employee monitoring, insider threat detection, and user activity tracking solutions.

Pros and cons

  • Safetica DLP offers a range of features, including robust security options and screen recording. However, its user interface is not intuitive, and it lacks flexibility. Additionally, customer support is underwhelming, and many features may be superfluous for some users.13
  • A customer review commented about Teramind’s positive user monitoring capabilities but also pointed out that its DLP feature needs improvement and lacks Linux support.14

Check out Teramind alternatives.

7. Symantec DLP by Broadcom

Symantec is now a part of Broadcom and is headquartered in California. The company claims to offer a DLP solution that focuses on protecting sensitive information across multiple channels and environments. Its other cybersecurity products include endpoint security, web and email security, and identity protection solutions.

Pros and cons

  • The customer praises Symantec DLP for security and user education but identifies difficulties in configuration and limitations in its Network Prevent features.15
  • According to a review from TrustRadius, Symantec DLP effectively protects social security numbers across the enterprise. However, the customer also stated that sometimes the platform flags files that are not part of the scope.16

Here is a comparison of the top Symantec DLP alternatives.

8. Digital Guardian Endpoint DLP

Digital Guardian, part of Fortra, claims to offer endpoint data loss prevention to protect confidential business data. Its DLP suite also includes solutions for network and cloud data protection, as well as data discovery, catering to a wide range of business sizes.

Pros and cons

  • The reviewer appreciates Digital Guardian for its data protection and analytics abilities but criticizes its complexity in setup and configuration, requiring substantial technical knowledge.17
A screenshot of the detailed review of Digital Guardian's DLP software solutions.

See alternatives to Digital Guardian for more.

9. Proofpoint Information Protection

Proofpoint Enterprise DLP is headquartered in Sunnyvale, California. It claims to offer a DLP product along with other endpoint protection solutions. Here is a list of its offerings as mentioned on its website:

Pros and cons

  • Customers stated its inability to perform large-scale EDM and IDM fingerprinting, coupled with opaque Smart Identifiers, obstructs incident reviewers from pinpointing email block causes, emphasizing pattern versus data analysis.18
A screenshot of the customer review of Proofpoint's DLP software from Gartner.

See Proofpoint alternatives for more.

10. Microsoft Purview DLP

Microsoft Purview claims to offer a Data Loss Prevention (DLP) solution aimed at protecting sensitive information across environments.

Pros and cons

  • Microsoft Purview’s DLP solution simplifies access to important data within a company and enhances data governance. While the solution is effective, some of its downsides include a high price, weak customer support, and a complex platform.19
  • While Microsoft Purview integrates easily with the Microsoft ecosystem, its DLP product has major gaps, policy customization is limited, reporting features are weak, and the support is poor.20

11. Forcepoint data loss prevention (DLP)

Based in Austin, Texas, Forcepoint claims to offer a Data Loss Prevention solution with different tools aimed at protecting sensitive data across networks, endpoints, and cloud environments. Its solutions also include cybersecurity products, including cloud security, network security, and insider threat solutions.

Pros and cons

  • A customer liked Forcepoint DLP’s strong policies, incident detection, ease of use, and effectiveness in web and endpoint protection, but criticized its lack of device control features and support for Linux operating systems like CentOS and Ubuntu.21
  • A customer found its DLP product’s interface user-friendly but criticized its ineffective machine learning and OCR features, as well as poor customer support.22

Here is a comparison of the top Forcepoint DLP alternatives.

12. Incydr by Code42

Based in Minnesota, Incydr by Code42 also claims to offer DLP software targeting insider risks, focusing on data leak detection and response. Besides this, Incydr offers additional services for secure file sharing, legal hold, and cloud-based data security.

Pros and cons

  • The customer review acknowledges the Incydr’s DLP product’s functionality but criticizes its weaker Linux workstation support, daunting user interface, and lack of granularity. The customer also found the pricing of its DLP solution to be reasonable.23

13. Cyberhaven DLP

Founded in 2016 and based in Palo Alto, California, Cyberhaven is another player in the DLP software market. The company offers a data loss prevention product along with insider risk management and cloud data security solutions.

Pros and cons

  • While the user found its interface easy to use, it also sometimes faced slowdowns from its DLP solution.24
  • The user appreciates the product’s visibility, trace flows, and the ability to export incident reports easily. However, the software can be CPU intensive and previously had a slow cloud portal, although this has been resolved. The customer also suggests enhancing the incident dashboard to better handle large data events that create numerous incidents.25

Market presence criteria explained

AIMultiple selected 3 key criteria that companies can use to narrow down their options while searching for the right DLP tool for their business.

1. Number of reviews

The volume of reviews for a DLP vendor is a key indicator of its user base and, therefore, the maturity of its solution.

2. User ratings

High user ratings from B2B platforms like G2 and TrustRadius indicate user satisfaction.

3. Number of employees

A larger number of employees is correlated with more mature solutions.

Features explained

Supported OS (operating system)

OS compatibility determines the effectiveness of the DLP software within the customer’s existing IT infrastructure. Organizations may use a variety of operating systems, such as Windows, macOS, Linux, thin client, or others, and ensuring that the chosen DLP solution is fully compatible with these systems is essential to protect against data breaches. Incompatible software can lead to inadequate protection, increased vulnerabilities, and potential disruptions in business operations.

Deployment options

When selecting a DLP tool, it is vital for customers to review the vendor’s deployment options—such as on-premise, cloud, SaaS, or VDI (Virtual Desktop Infrastructure)—since these choices directly impact the solution’s integration, management, and scalability within their environment.

Device encryption

You also need to check if the vendor offers device encryption features to encrypt devices at the endpoint to safeguard data at rest and transit.

User remediation

This feature allows a selected number of users or agents to bypass certain policy restrictions by providing a justification. This feature helps reduce the admin workload since fewer tickets and requests need to be processed, and bypasses can happen automatically from the user’s end.

Back to the table 1.

Guidelines to narrow down your DLP software options

1. Decide the focus of the solution

There are DLP solutions that are good for Endpoint, Cloud, or Network DLP. Consider which environment in your organization needs to be prioritized and evaluate the solutions based on that.

2. Prepare a shortlist

The feature and market presence metrics, as well as summary of user reviews, featured above can help you narrow the list to 3-5 best fit solutions for your business.

3. Understand pricing

Understanding the pricing structure of DLP software involves examining usage-based pricing, annual subscriptions, and custom pricing options. The costs should align with the organization’s budget, data protection requirements and should grow reasonably as the organization grows.

4. Take advantage of the free trial

Most DLP solutions offer free trials, which allow hands-on experience with the DLP tool to assess its suitability in protecting data across multiple systems, including unstructured data and cloud DLP needs. If the vendor doesn’t offer a free trial, a demo can help understand the software’s capabilities in content inspection, adhering to DLP policies, and meeting specific data loss prevention criteria.

Back to Table 2.

Best practices for implementing a DLP solution in your business

Once you have found the right product and vendor, consider the following best practices while implementing it in your system.

1. Data understanding

It is important to understand the data within different departments in the organization. The information security teams need to talk to different departments to understand what types of data need to be protected and which documents are considered confidential. This will help the implementation team in creating policies and rules for data classification.

2. Comprehensive policy development

Now that you understand the data types, you need to make sure that the DLP policies in the solution cover all aspects of data protection, including data classification, user roles, and access levels. They should also address how data is handled, transmitted, and stored. Policies must be clear, enforceable, and regularly reviewed to ensure they remain effective and relevant.

3. Employee training and awareness

Employee awareness and training are vital components of a successful DLP tool implementation. Employees should be educated about the importance of data security, the specific policies in place, and their roles in protecting sensitive information. Regular training sessions and awareness programs can help ensure that employees understand and adhere to DLP policies. For the product implementation, you can ask the vendor to provide demos.

4. Monitoring and incident response

Implementing robust monitoring and incident response mechanisms is essential. DLP software should be configured to monitor data flows and detect potential data breaches or policy violations. An effective incident response plan should be in place to quickly address any data loss incidents, mitigate damage, and learn from these incidents to prevent future occurrences.

5. Regular audits and updates

Conducting regular audits and updates is crucial to maintaining an effective DLP program. Regular audits help identify any gaps or weaknesses in the DLP implementation and ensure that policies are being followed. Updating the DLP software and policies based on audit findings, emerging threats, and changes in business processes is necessary to keep the DLP program robust and up-to-date.

Why is it important to use a DLP software?

Data Loss Prevention (DLP) software helps protect sensitive data such as financial data, personally identifiable information (PII), protected health information, and intellectual property.

1. Data protection from external threats

DLP solutions are designed to prevent data breaches and data leaks, thereby safeguarding this sensitive data. By utilizing data classification and exact data match techniques, DLP tools ensure that critical information is not inadvertently exposed or accessed by unauthorized parties.

2. Regulatory compliance and auditing requirements

In an era where privacy regulations are becoming increasingly stringent, DLP technology helps organizations maintain compliance with these laws. Compliance and auditing requirements can vary significantly depending on the industry and location, but many DLP solutions, including those from vendors like McAfee Enterprise and Trellix DLP Endpoint, are equipped to handle a diverse range of standards. These solutions aid in content review and enforce DLP policies based on set criteria, crucial for complying with regulations and avoiding potential legal consequences and fines.

3. Preventing data loss and mitigating insider threats

Data loss can occur not just through external attacks but also due to insider threats, whether malicious or accidental. DLP software solutions like Digital Guardian and Endpoint Protector offer comprehensive monitoring of data movement within an organization’s network, including multiple systems and cloud storage. This includes tracking user activity to prevent insider threats and accidental data loss. By providing data visibility and controlling data exfiltration, DLP tools play a pivotal role in preserving the integrity of the organization’s data and protecting against potential data breaches.

To learn more about the best practices of DLP.

Transparency statement

AIMultiple serves numerous emerging tech companies, including the ones linked in this article.

FAQs for DLP software

  1. What is a DLP software?

    Data Loss Prevention (DLP) software is a security tool used by organizations to prevent unauthorized access to, and transmission of, sensitive information. DLP software works by monitoring, detecting, and blocking sensitive data while it is in use (endpoint actions), in motion (network traffic), and at rest (storage). It employs rules and policies to classify and protect confidential and critical data so that unauthorized end users cannot accidentally or maliciously share data and put the organization at risk.

Further reading

If you need help finding a vendor or have any questions, feel free to contact us:

Find the Right Vendors

External resources

Shehmir Javaid
Industry Research Analyst
Shehmir Javaid in an industry & research analyst at AIMultiple. He is a frequent user of the products that he researches. For example, he is part of AIMultiple's DLP software benchmark team that has been annually testing the performance of the top 10 DLP software providers. He specializes in integrating emerging technologies into various business functions, particularly supply chain and logistics operations. He holds a BA and an MSc from Cardiff University, UK and has over 2 years of experience as a research analyst in B2B tech.

Next to Read


Your email address will not be published. All fields are required.


Related research