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5 Cybersecurity Trends Organizations Must be Aware of in 2024

Updated on Mar 7
4 min read
Written by
Cem Dilmegani
Cem Dilmegani
Cem Dilmegani

Cem is the principal analyst at AIMultiple since 2017. AIMultiple informs hundreds of thousands of businesses (as per Similarweb) including 60% of Fortune 500 every month.

Cem's work focuses on how enterprises can leverage new technologies in AI, automation, cybersecurity(including network security, application security), data collection including web data collection and process intelligence.

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Business is based on trade-offs. Digital solutions provide corporations with ease of doing business since they accelerate the flow of information. On the other hand, they provide new opportunities for criminals to steal value from businesses.

Knowing current cybersecurity trends can help businesses utilize the benefits of digital platforms while limiting cyber threats. This article discusses five major cybersecurity trends and their implications for businesses. 

1. Cyberattacks are on the rise

The number of cyberattacks has exploded in the last decade (see Figure 1). This pattern appears to be continuing and will likely continue for some time. For example, Gartner predicts that in 2025, more than half of companies will check the cybersecurity posture of candidate business partners to make business with.

Figure 1: Number of malware attacks in millions

In comparison to 2020, the total number of cyberattacks climbed by 30% in 2021. When compared to the previous year, ransomware was the most common type of attack. Ransomware attacks surged by more than 100% in total.

Phishing assaults, according to Deloitte, are another form of cyber danger that harms businesses as much as ransomware. ENISA, on the other hand, warned about the potential of brute force assaults due to the new algorithms and models used by criminals.

Despite the fact that we are only a few months into 2022, the cyber risk landscape does not appear to be bright. Following Russia’s invasion of Ukraine, Fitch Ratings gave a notice to businesses about the increased cyber threats. 

You can leverage automated data loss prevention or DLP software to better safeguard your corporate data.

2. Building a fortress is not a cybersecurity solution anymore

Until a few years ago, IT professionals structured an organization’s cybersecurity model as a fortress, in which everything within the office networks was assumed to be fundamentally trustworthy. To shield business infrastructure from the outside world, they build/buy hardware-based cloaking and web filtering solutions like VPNs and on-premise firewalls.

When employees operate in an office environment with secure Wi-Fi, laptops, and on-premise platforms, such a cybersecurity plan works well. However, after the Covid-19 pandemic people started to work from anywhere with any devices and corporations migrated to the public cloud platforms as an outcome of hybrid/remote working. As a result, ensuring Wi-Fi, laptop, or network security is no longer viable.

New norms of working dictate that users, gadgets, and networks should not be trusted inherently and always be verified before providing access to any document or tool. Furthermore, because users and gadgets may be dangerous, staff should have access to as little data as possible. This new cybersecurity paradigm is called zero trust architecture.     

According to Microsoft’s study, 35% of companies fully adopted zero-trust cybersecurity architecture, and another 42% started implementing zero-trust architecture in 2021. Significant transformation is apparent on VPNs where around 60% of companies switched them with zero trust mentality implemented software defined perimeters (SDP).  

According to AIMultiple, the following cybersecurity solutions will be popular in 2022 and beyond due to their ability to secure businesses with hybrid/remote workers and public cloud platforms:

3. Digital supply chains are at risk

In today’s world, supply chains are monitored and coordinated via supply chain software and telematics (Internet of Things devices). Therefore, an attack on supply chain tools or gadgets might entirely disrupt operations.

The hacking of SolarWind in 2020 demonstrated how a strike on a supply chain IT infrastructure company might disrupt the movement of commodities. According to Gartner, cyberattacks on supply chain infrastructure and software will increase in the coming years, with nearly half of all organizations being impacted by such assaults by 2025.  

As global political tensions rise, digital supply chain attacks may become more common as a means of causing damage to infrastructure and the well-being of opponents. The 2020 SolarWind hacking case, for example, is being blamed on Russians by US authorities. 

4. AI models improve both cyber risks and security

Improvements in AI capabilities introduce better defense capabilities for firms against cyberattacks. According to Capgemini more than 70% of organizations use AI models at least to some degree to cope with cyber risks. 

AI models are effective in:

  • Detection: AI/ML models are taught to detect abnormalities in regular patterns which might indicate cyberattacks.
  • Prediction: AI models are used to forecast the emergence of different types of cyberattacks.
  • Response: When a cyberattack occurs, AI models automate the response that should be taken. They can, for example, remove patient zero from the network to prevent infection.

Professional hackers have enhanced tools for research and development of malicious software, including AI models. Hacking is now a multi-billion dollar industry so they have capital. Criminals can quickly adapt their attack methods thanks to AI models. In 2020, AI capabilities were used to improve the finance sector targeting the malicious code Emotet. 

5. State actors are significantly involved in cybersecurity issues

Cybersecurity is a national security issue. Digital platforms are used by the supply chain, the finance sector, and government entities. As a result, state actors intervene in cybersecurity to improve national cybersecurity postures. They also encourage or orchestrate cyberattacks on their opponents’ infrastructure to harm it.

On the bright side, cyber-related regulations and control mechanisms have been improved. Biden’s Executive Order on Cybersecurity, for example, requires federal agencies to improve their cybersecurity posture. The Executive Order also affects commercial enterprises that cooperate with federal agencies. Forbes views Biden’s choice as a blueprint for a safer internet for everyone, emphasizing the importance of cybersecurity and techniques like the zero-trust cybersecurity paradigm.

In addition, there are some upgrades in cyberattack reporting. On March 10th, the US House and Senate passed legislation requiring companies in the financial, transportation, and energy sectors to notify the government of any cyberattack within three days. If a company makes a payment for a ransomware assault, the government must be notified within 24 hours. Senator Rob Portman, has expressed the rationale behind the decision with his concerns about a possible increase in Russian-based cyber attacks on US companies.

The senator’s concern highlights the darker side of government involvement in cybersecurity. According to ENISA, state-related entities were active cyber threats in 2021. 2022 can be even worse. For example, before the invasion of Ukraine, Russian intelligence services launched a series of cyberattacks to weaken Ukraine’s infrastructure. Political tensions and war-related cyberattacks, according to the Guardian, will continue to escalate.        

You can check our sortable/filtrable cybersecurity software, cybersecurity companies and secure web gateway vendors lists to improve your cybersecurity posture.

If you have further questions regarding cybersecurity trends, you can contact us:

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Access Cem's 2 decades of B2B tech experience as a tech consultant, enterprise leader, startup entrepreneur & industry analyst. Leverage insights informing top Fortune 500 every month.
Cem Dilmegani
Principal Analyst
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Cem Dilmegani
Principal Analyst

Cem is the principal analyst at AIMultiple since 2017. AIMultiple informs hundreds of thousands of businesses (as per Similarweb) including 60% of Fortune 500 every month.

Cem's work focuses on how enterprises can leverage new technologies in AI, automation, cybersecurity(including network security, application security), data collection including web data collection and process intelligence.

Cem's work has been cited by leading global publications including Business Insider, Forbes, Washington Post, global firms like Deloitte, HPE, NGOs like World Economic Forum and supranational organizations like European Commission. You can see more reputable companies and media that referenced AIMultiple.

Cem's hands-on enterprise software experience contributes to the insights that he generates. He oversees AIMultiple benchmarks in dynamic application security testing (DAST), data loss prevention (DLP), email marketing and web data collection. Other AIMultiple industry analysts and tech team support Cem in designing, running and evaluating benchmarks.

Throughout his career, Cem served as a tech consultant, tech buyer and tech entrepreneur. He advised enterprises on their technology decisions at McKinsey & Company and Altman Solon for more than a decade. He also published a McKinsey report on digitalization.

He led technology strategy and procurement of a telco while reporting to the CEO. He has also led commercial growth of deep tech company Hypatos that reached a 7 digit annual recurring revenue and a 9 digit valuation from 0 within 2 years. Cem's work in Hypatos was covered by leading technology publications like TechCrunch and Business Insider.

Cem regularly speaks at international technology conferences. He graduated from Bogazici University as a computer engineer and holds an MBA from Columbia Business School.

Sources: Traffic Analytics, Ranking & Audience, Similarweb.
Why Microsoft, IBM, and Google Are Ramping up Efforts on AI Ethics, Business Insider.
Microsoft invests $1 billion in OpenAI to pursue artificial intelligence that’s smarter than we are, Washington Post.
Data management barriers to AI success, Deloitte.
Empowering AI Leadership: AI C-Suite Toolkit, World Economic Forum.
Science, Research and Innovation Performance of the EU, European Commission.
Public-sector digitization: The trillion-dollar challenge, McKinsey & Company.
Hypatos gets $11.8M for a deep learning approach to document processing, TechCrunch.
We got an exclusive look at the pitch deck AI startup Hypatos used to raise $11 million, Business Insider.

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