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Sıla Ermut

Sıla Ermut

Industry Analyst
121 Articles
Stay up-to-date on B2B Tech

Sıla is an industry analyst at AIMultiple focused on email marketing and sales videos.

Research interests

Sıla's research areas include email marketing, eCommerce marketing campaigns and marketing automation.

She is also part of AIMultiple's email deliverability benchmark. She is designing and running email deliverability benchmarks while collaborating with the AIMultiple technology team.

Professional experience

Sıla previously worked as a recruiter and worked in project management and consulting firms.

Education

She holds:
  • Bachelor of Arts degree in International Relations from Bilkent University.
  • Master of Science degree in Social Psychology from Başkent University.

Her Master's thesis was focused on ethical and psychological concerns about AI. Her thesis examined the relationship between AI exposure, attitudes towards AI, and existential anxieties across different levels of AI usage.

Latest Articles from Sıla

AIDec 25

Top 9 AI Providers Compared

The AI infrastructure ecosystem is growing rapidly, with providers offering diverse approaches to building, hosting, and accelerating models. While they all aim to power AI applications, each focuses on a different layer of the stack.

AIDec 24

Top 20 Predictions from Experts on AI Job Loss

AI could eliminate half of entry-level white-collar jobs within the next five years. These job losses could affect the global workforce faster than previous waves of technological change. By 2027, millions of jobs may be displaced or significantly altered. While some roles will evolve, the workforce must prepare for a sharp increase in disrupted employment.

AIDec 24

Top 20 Sustainability AI Applications & Examples

According to PwC, GenAI could improve operational efficiency, which might indirectly reduce carbon footprints in business processes. Companies can implement strategies to reduce energy consumption during the development, customization, and inference stages of AI models. By leveraging GenAI applications, companies can offset emissions in other areas of their operations.

AIDec 23

Top 6 Social Media Post Generator Benchmark

Generative AI is playing a significant role in the creation and management of social media content. As more tools offer features like caption writing, image selection, and post scheduling, it’s helpful to understand how they compare.

AIDec 23

E-Commerce AI Video Maker Benchmark: Veo 3 vs Sora 2

Product visualization plays a crucial role in e-commerce success, yet creating high-quality product videos remains a significant challenge. Recent advancements in AI video generation technology offer promising solutions.

AIDec 23

AI Hallucination Detection Tools: W&B Weave & Comet

We benchmarked three hallucination detection tools: Weights & Biases (W&B) Weave HallucinationFree Scorer, Arize Phoenix HallucinationEvaluator, and Comet Opik Hallucination Metric, across 100 test cases. Each tool was evaluated on accuracy, precision, recall, and latency to provide a fair comparison of their real-world performance.

Enterprise SoftwareDec 23

Compare Remote Desktop Tools: NinjaOne & Acronis

We tested the top 3 remote desktop tools to evaluate the general UI and remote control experience, their remote control quality, protocols, and unique capabilities. The results of our file transfer test See our methodology to learn how we measured these tools.

AIDec 22

LLM Scaling Laws: Analysis from AI Researchers

Large language models are usually trained as neural language models that predict the next token in natural language. The term LLM scaling laws refers to empirical regularities that link model performance to the amount of compute, training data, and model parameters used when training models.

AIDec 19

eCommerce AI Image Editing: GPT Images & Nano Banana

AI image editing tools analyze and automatically adjust product photos, allowing eCommerce businesses to enhance quality, remove backgrounds, or modify details with minimal effort. We tested the top 7 AI image editing tools on 20 images and 20 prompts across five dimensions, including prompt adaptability, realism, shadows, color rendering, and image quality.

AIDec 18

AI Agent Productivity: Maximize Business Gains

AI agent productivity is emerging as a measurable driver of business output. Studies report up to 30% productivity gains, indicating that agents can handle procedural steps, retrieve information, and interact with enterprise systems with consistent accuracy.