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Sıla Ermut

Sıla Ermut

Industry Analyst
96 Articles
Stay up-to-date on B2B Tech
Sıla is an industry analyst at AIMultiple focused on email marketing and sales videos.

Research interests

Sıla's research areas include email marketing, eCommerce marketing campaigns and marketing automation.

She is also part of AIMultiple's email deliverability benchmark. She is designing and running email deliverability benchmarks while collaborating with the AIMultiple technology team.

Professional experience

Sıla previously worked as a recruiter and worked in project management and consulting firms.

Education

She holds:
  • Bachelor of Arts degree in International Relations from Bilkent University.
  • Master of Science degree in Social Psychology from Başkent University.

Her Master's thesis was focused on ethical and psychological concerns about AI. Her thesis examined the relationship between AI exposure, attitudes towards AI, and existential anxieties across different levels of AI usage.

Latest Articles from Sıla

DataJul 7

Inverse Reinforcement Learning: Use Cases & Examples

Inverse reinforcement learning is an approach in machine learning where machines infer the goals or reward structures that guide an expert’s behavior by observing their actions rather than receiving explicit instructions. Discover what inverse reinforcement learning is, how it works, and the top industry use cases with examples.

AISep 8

Top 19 Predictions from Experts on AI Job Loss

AI could eliminate half of entry-level white-collar jobs within the next five years. The shift will occur rapidly, with job losses affecting the global workforce sooner than previous waves of technological change. By 2027, millions of jobs may be displaced or significantly altered.

AIAug 12

Top 9 AI Infrastructure Companies & Applications

Many organizations invest heavily in AI, yet most projects fail to scale. Only 10-20% of AI proofs of concept progress to full deployment. A key reason is that existing systems are not equipped to support the demands of large datasets, real-time processing, or complex machine learning models.

AIJul 21

Top 6 Social Media Post Generator Benchmark

Generative AI is playing a significant role in the creation and management of social media content. As more tools offer features like caption writing, image selection, and post scheduling, it’s helpful to understand how they compare.

AISep 15

AI Video Pricing: Compare Runway, Synthesia & Invideo AI

AI video pricing can differ significantly across platforms, influenced by factors such as output quality, customization options, and features. As more businesses and creators turn to AI for efficient video production, understanding these pricing models becomes essential.

AIJul 24

How to Measure AI Performance: Key Metrics & Best Practices

Measuring AI performance is crucial to ensuring that AI systems deliver accurate, reliable, and fair outcomes that align with business objectives. It helps organizations validate the effectiveness of their AI investments, detect issues like bias or model drift early, and continuously optimize for better decision-making, operational efficiency, and user satisfaction.

AIAug 12

AI Image Detector Benchmark: SightEngine & Wasit AI

As these synthetic visuals grow more realistic and accessible, the ability to detect them has become a critical concern for upholding generative AI ethics, combating misinformation, and ensuring image authenticity. We compared the top 7 AI image detectors across 5 dimensions and found that most perform no better than a coin toss.

Enterprise SoftwareApr 2

Top 7 Enterprise eCommerce Platforms: Features & Pricing

Enterprises need these eCommerce capabilities: We selected the top 7 enterprise eCommerce platforms based on their capabilities listed above.

AIJul 22

AI for Mental Health: 7 Use Cases with Real-Life Examples

Mental health challenges are a worldwide concern, especially after the COVID-19 pandemic, which saw an estimated 76 million additional cases of anxiety disorders.This heightened stress strained healthcare systems and increased demand for mental health support. Yet, traditional care faces barriers like professional shortages, high costs, and social stigma.

Enterprise SoftwareSep 17

Top 8 Remote Desktop Tools: Features and Pricing Compared

We selected the following vendors based on their ease of use, security capabilities, and core features, including unattended access, session recording, and file transfer.