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Sıla Ermut

Sıla Ermut

Industry Analyst
96 Articles
Stay up-to-date on B2B Tech
Sıla is an industry analyst at AIMultiple focused on email marketing and sales videos.

Research interests

Sıla's research areas include email marketing, eCommerce marketing campaigns and marketing automation.

She is also part of AIMultiple's email deliverability benchmark. She is designing and running email deliverability benchmarks while collaborating with the AIMultiple technology team.

Professional experience

Sıla previously worked as a recruiter and worked in project management and consulting firms.

Education

She holds:
  • Bachelor of Arts degree in International Relations from Bilkent University.
  • Master of Science degree in Social Psychology from Başkent University.

Her Master's thesis was focused on ethical and psychological concerns about AI. Her thesis examined the relationship between AI exposure, attitudes towards AI, and existential anxieties across different levels of AI usage.

Latest Articles from Sıla

AISep 18

Meta AI Applications and Research Examples

Rather than existing only in research labs, artificial intelligence now shapes the tools people use to connect, work, and create. Meta AI, formerly Facebook AI, drives this transformation by linking research in vision, language, audio, and robotics with applications that reach billions across its platforms.

AISep 18

Recommendation Systems: Applications and Examples

Recommendation systems benefit both businesses and customers by using data to personalize experiences. They help boost sales, increase customer loyalty, and reduce churn by simplifying choices and keeping users engaged. We’ve also created a benchmark of the top Python libraries for recommendation systems and included a step-by-step LightFM tutorial.

AISep 11

When Will AGI/Singularity Happen? 8,590 Predictions Analyzed

We analyzed 8,590 scientists’, leading entrepreneurs’, andthe community’s predictions for quick answers on Artificial General Intelligence (AGI) / singularity timeline: Explore key predictions on AGI from experts like Sam Altman and Demis Hassabis, insights from five major AI surveys on AGI timelines, and arguments for and against the feasibility of AGI: Artificial General Intelligence timeline

AIJul 10

Google's AI Strategy and 11 Key Developments

Google’s current artificial intelligence strategy emphasizes advanced integration of AI models into enterprise solutions, with significant investments focused on improving functionality, accuracy, and efficiency. Check out 10 recent developments for businesses considering implementing Google’s AI tools and platforms into their workflows. 1. Gemini 2.5: Google’s advanced multimodal AI Google DeepMind launched Gemini 2.

AIJul 17

AI in Healthcare: Challenges & Best Practices

Although AI holds great promise for advancing healthcare systems, its real-world impact has often fallen short of expectations. For instance, less than 1% of AI tools developed during the COVID-19 pandemic were successfully deployed in clinical settings.

AIJul 11

AI in Sales: 25 Use Cases & Real-life Examples

Artificial intelligence can transform and enhance sales processes from lead generation to sales forecasting, helping businesses overcome low conversion rates and long sales cycles.

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