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Sıla Ermut

Sıla Ermut

Industry Analyst
115 Articles
Stay up-to-date on B2B Tech
Sıla is an industry analyst at AIMultiple focused on email marketing and sales videos.

Research interests

Sıla's research areas include email marketing, eCommerce marketing campaigns and marketing automation.

She is also part of AIMultiple's email deliverability benchmark. She is designing and running email deliverability benchmarks while collaborating with the AIMultiple technology team.

Professional experience

Sıla previously worked as a recruiter and worked in project management and consulting firms.

Education

She holds:
  • Bachelor of Arts degree in International Relations from Bilkent University.
  • Master of Science degree in Social Psychology from Başkent University.

Her Master's thesis was focused on ethical and psychological concerns about AI. Her thesis examined the relationship between AI exposure, attitudes towards AI, and existential anxieties across different levels of AI usage.

Latest Articles from Sıla

Enterprise SoftwareAug 12

Top 10 Email Server Software: Features & Pricing

There are two main use cases for email servers. If you are looking for: Top 5 transactional email providers Sorting: The list ranks providers, with sponsored entries shown first along with their respective links. All non-sponsored providers are listed in order of the total number of B2B user reviews collected from G2 and Capterra.

Enterprise SoftwareNov 13

AutoSys: Key Features and User Insights

Interest in Broadcom’s AutoSys is declining (Source: Google Trends) and it has a lower average rating on review platforms compared to most other workload automation tools.

AINov 21

AI Presentation Maker: Gamma vs. Canva, vs. SlidesGO

We evaluated the top 5 AI presentation makers by examining their capabilities across 9 dimensions with 4 different prompts to assess how well they handle various scenarios: AI presentation maker benchmark results Review the methodology and evaluation criteria to understand how we determined these results.

AINov 6

Compare Large Vision Models: GPT-4o vs YOLOv8n

Large vision models (LVMs) can automate and improve visual tasks such as defect detection, medical diagnosis, and environmental monitoring. It is important to note that, for specialized tasks like object detection, LVMs still lag behind domain-specific models. While GPT-4o (Vision) supports object detection, it is not yet optimized like YOLOv8n or DETR.

DataJul 22

Top 5 RLHF Platforms: Guide & Features Comparison

As AI adoption grows, with 65% of organizations now regularly using generative AI, selecting the right tools for optimizing AI models has become more crucial than ever. Reinforcement learning from human feedback (RLHF) platforms have emerged as key players in this process.

DataJul 24

AI Data Collection: Risks, Challenges & Tools

AI builders need fresh, high quality data:  However, data collection comes with its risks. For example, enterprises need to avoid unethical data collection practices and ensure that data is collected ethically to minimize reputational risk.

AIOct 28

10 Steps to Developing AI Systems

IBM identifies the top AI adoption challenges as concerns over data bias (45%), lack of proprietary data (42%), insufficient generative AI expertise (42%), unclear business value (42%), and data privacy risks (40%).These obstacles can hinder AI implementation, slow innovation, and reduce the return on investment for organizations adopting AI technologies.

Enterprise SoftwareOct 27

Control-M for Enterprise Workload Automation

Control-M by BMC Software helps teams coordinate and automate data and application workflows across environments, including mainframes, the cloud, and hybrid systems. It gives users a single place to schedule jobs, track progress, and handle dependencies.

AIMay 20

Customer Engagement Automation: 5 Tools & Examples

Businesses face rising customer expectations and limited resources, especially as 80% of customers now value their experience as much as the product itself.Meeting these expectations requires clever use of customer engagement automation tools, which we divided into two categories: individual and comprehensive tools.

AIJul 21

Generative AI in Manufacturing: Use Cases & Benefits

Generative AI is becoming a strategic tool for manufacturers facing challenges such as supply chain disruptions, labor shortages, and rising cost pressures. It helps automate design, predict maintenance needs, and optimize supply chains, while driving efficiency, reducing costs, and speeding up innovation.

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