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AIAI in IndustriesMarketing AI

Marketing AI

Marketing AI includes automating, optimizing, and personalizing marketing and sales activities. This section highlights use cases in SEO, marketing, and sales automation, showing how businesses can apply AI to improve lead generation, content visibility, customer targeting, and overall campaign performance.

Hyper-Personalization in Marketing: Use Cases & Examples

Marketing AIAug 28

Gen Z is reshaping retail with unique consumer behaviors. With their projected $12 trillion spending power by 2030, they will heavily influence what brands sell.They see marketing as valuable only when it is authentic, values-driven, and empathetic, rejecting anything that feels fake, jargon-heavy, or disconnected from real people and causes.

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Marketing AIAug 12

Recommendation Systems: Applications and Examples

Recommendation systems benefit both businesses and customers by using data to personalize experiences. They help boost sales, increase customer loyalty, and reduce churn by simplifying choices and keeping users engaged. We’ve also created a benchmark of the top Python libraries for recommendation systems and included a step-by-step LightFM tutorial.

Marketing AIAug 12

Dynamic Pricing Algorithms: Top 3 Models

Dynamic pricing is a method used by business leaders, such as Amazon and Airbnb, to optimize their pricing strategy according to market and consumer data in order to attract more customers and increase profit. In this article, we explore the algorithms underlying dynamic pricing and how to choose the most suitable one for your business.

Marketing AIJul 22

Top 10 SEO AI Use Cases with Case Studies

Every day, millions of articles compete for visibility online. AI-powered automation and personalization have become essential to stay ahead. Therefore, businesses increasingly turn to AI for SEO strategies to boost brand awareness and generate leads. Explore the top 10 use cases and case studies on how SEO AI can enhance content marketing. 1.

Marketing AIJul 11

AI in Sales: 25 Use Cases & Real-life Examples

Artificial intelligence can transform and enhance sales processes from lead generation to sales forecasting, helping businesses overcome low conversion rates and long sales cycles.